With many years of having one foot in design and one in strategy,
I have decided to focus on strategy in relation to design and branding.

With 10 years of working within design (print + digital), I have taken the leap to move towards strategy. More specifically design- and brand strategy, as well as business- and brand innovation. I have recently ended my second parental leave and I'm looking for a steady gig, a great boss and some open-minded and curious colleagues :)

In 2019 I graduated from the Design Lead program at Hyper Island. This is where I first understood I should transition from design to strategy. I decided to focus on strategy in all my project, and to dedicate my internship within that same field (House of Radon in Stockholm).

Since Hyper Island, I’ve been working freelance, project to project, acting as the springboard for small start-ups. I've created brand strategies, visual identities and managed social media accounts (including strategy, copy and design).

As a co-worker I am interested in collaboration, processes and workshops. I have a strong urge to create a positive and thriving working environment where we all learn from each other and the work we do.